Demystifying Research Methodology: A Step-by-Step Guide Using Saunders’ Research Onion Introduction Writing a research methodology can feel overwhelming—where do you start? How do you ensure your approach is rigorous and coherent? Saunders’ Research Onion (2007) provides a structured framework to peel away these uncertainties layer by layer. This model guides researchers in making systematic methodological decisions, ensuring alignment with research objectives. This article will break down each layer of the Research Onion with clear explanations and practical examples. What is Saunders’ Research Onion? Developed by Saunders, Lewis, and Thornhill (2007), the Research Onion is a six-layered model that helps researchers design a robust methodology. Each layer represents a critical decision point, moving from abstract philosophical assumptions to concrete data collection techniques. The Six Layers of the Research Onion Research Philosophy (What is the n...